In 2015 Mark Pigou became acutely aware of the impact of mental illness. Not only did the experience shake Mark and his family to the core, it fundamentally changed his perspective; inspiring him to draw on the networks he has built over the course of many years in business media, to help raise awareness of mental health in the workplace.
Digging deeper, Mark realised that we are at the beginning of a global mental health revolution. Whilst understanding that mental health is an issue that transcends generations, he could see that embedding positive and preventative approaches into the workplace, with the next generation of leaders, is the key to changing attitudes for good.
So, it made perfect sense to partner with his old friend and business associate Simon Berger, co-founder of FUTR (formerly Millennial 20/20). This partnership brings Simon’s extensive media connections to the agenda. It also brings fresh perspectives to the conversation, both from influential leaders in established industries and bold disruptors who are setting the benchmark for a new corporate culture.
The scene was set and the Mad World Summit was created. Mad stands for Make A Difference. Our mission: to eradicate stigma and usher a new era of mental, physical, social and financial wellbeing into the workplace.
Feedback to the Mad World Summits in 2018 and 2019 has been overwhelmingly positive. We continue to grow from strength to strength.
Business leaders are in a unique position to drive systemic change. However, many are struggling to put in place strategies that will have a sustainable impact across their organisation. We meet the pressing need for an event that brings together teams of representatives from different industries to move beyond talk to action and implement practical solutions that will have a lasting impact.
The next chapter: going global
Building on the phenomenal success of our UK based event, in 2020 we are launching the Make A Difference US Summit in New York and the Make A Difference Asia Summit in Singapore.
The conversation is at different stages in different parts of the world, so each agenda will be adapted accordingly. Yet, despite regional differences there are also universal truths:
Wherever you are in the world, and wherever you are on this journey, we are committed to helping you find the insights, inspiration and contacts you need to make a difference.
Connect with Mark on LinkedIn
Connect with Simon on LinkedIn
Connect with Claire on LinkedIn
Connect with Cheryl on LinkedIn